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USA / THE SINNER S4 LAUNCH

 

USA / THE SINNER S4 LAUNCH

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NEW SEASON, NEW STORY 

Kill 2 Birds created a full campaign design package for USA Network’s smash hit ‘The Sinner’ which launched its fourth season this Fall. The show’s highly anticipated return teases new mysteries that occur in a small New England fishing town — with big secrets — in this season’s exciting new storyline.

Our teams contributed overall concept, teaser and trailer graphics, full promo packaging, AE Toolkit and hero key art to the campaign.

 
 

Graphic Teaser

 

promo package

 
 

on the water 

Kill 2 Birds used the fishing town location as the aesthetic backdrop for the on-air visuals. The graphics are set against an overcast, monochromatic ocean surface, with glimpses of the town’s locations and fishing industries in the distance. The scenes communicate the serenity of nature, contrasted by the implied trouble that awaits…

Our animation teams created all the photo-real 3D scenes from scratch, including the beautiful, undulating waves that are featured throughout.

 
 
 

social

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OFFICIAL TRAILER

 

KEY ART

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water tests

 

 

ALT CONCEPTS

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